Thriven Purple Tabs
The purple tablet that replaces your tube. Chew one, brush 2 minutes, rinse brighter.
- 💜Cancels yellow tones
- 🦷Hydroxyapatite formula
- ✈️No tube, no mess
Tracked US shipping · 30-day money-back guarantee
Yellow tones, cancelled
Violet sits opposite yellow on the colour wheel. As you brush, the purple tint visually cancels the yellow in a tooth's tone, so teeth read brighter the moment you rinse. This is what that shift looks like.

Most of a toothpaste tube is water
That is what you are squeezing out and paying to ship. A tablet is the paste without the water: one pre-measured dose, no tube, nothing left in the bottom of a wash bag.
Purple On Purpose
Violet sits opposite yellow on the colour wheel, the same idea as purple shampoo for blonde hair. As you brush, the purple tint visually cancels yellow tones. Rinse and it is gone. No purple left on teeth, tongue or sink.
Hydroxyapatite Inside
Hydroxyapatite is the mineral your enamel is mostly made of. Every tablet carries it, alongside gentle sodium bicarbonate and a cool field mint finish. Fluoride-free and SLS-free.
One Tablet, Measured
Chew one until it turns to paste, wet your brush, brush for 2 minutes. Same dose every time. 30 tablets to a bottle, 90 in the 6-week set.
Brighter-looking the moment you rinse
Thriven Purple Tabs are a cosmetic colour-correcting toothpaste. They do not bleach and they are not a whitening treatment. The purple tint works on how yellow tones read to the eye while you brush, and the paste cleans like any good fluoride-free toothpaste.
- ✓ Purple tint that visually cancels yellow tones as you brush
- ✓ Hydroxyapatite formula, fluoride-free, SLS-free
- ✓ Cool mint finish that rinses completely clean
- ✓ Pre-measured, travel friendly, no tube in the bin
Chew. Brush. Rinse.
Twice a day, the same as a tube. About 2 minutes.
Chew
Pop one tablet in and chew until it breaks down into a paste. Give it a few seconds.
Brush
Wet your toothbrush and brush as normal for 2 minutes. It foams up like a regular paste.
Rinse
Rinse and check the mirror. Fresh, clean, and nothing purple left behind.
Tube, strips, or a tablet
No brand names. Just how the three formats compare day to day.
Love it or it is on us
Try Thriven Purple Tabs for 30 days. If you do not love how your smile looks and feels, email us and we refund you. No empty bottle to send back, no forms.
Every order ships free in the US with tracking. Questions are answered by a person, usually the same day.
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Built for the bathroom shelf and the carry-on
One bottle lives by the sink. The second goes in the bag, because a bottle of tablets does not count as a liquid and cannot burst in your luggage.
30 tablets is 15 days at twice a day. Most people take the 3-bottle set: 90 tablets, about 6 weeks, and the best price per brush.
Questions & Answers
The things people ask before they click.
It is a cosmetic colour corrector, not a bleach. The purple tint visually cancels yellow tones while you brush, so teeth tend to look brighter the moment you rinse. It does not change the colour of the tooth itself. If you want that, you want a peroxide treatment from a dentist.
No. The tint rinses completely clean. If you leave the paste sitting on a white sink for a long time, rinse it as you would any coloured toothpaste.
Chew one tablet until it turns to paste, wet your brush, and brush for 2 minutes as normal. It foams like a regular paste. Rinse. Twice a day.
Yes, it is fluoride-free and uses hydroxyapatite instead, the mineral enamel is mostly made of. Plenty of people prefer that. If your dentist has told you specifically to use fluoride, follow your dentist.
Cool field mint with a little sweetness from sorbitol. Fresh, not harsh.
One per brush. A 30-tablet bottle is 15 days at twice a day. The 3-bottle set is 90 tablets, about 6 weeks, and works out cheapest per brush.
Yes. Tablets are not a liquid, so the 100 ml rule does not apply and nothing can leak in your bag.
30 days, money back. Email us and we refund you. You do not have to send anything back.
Standard US shipping is a flat $1.95, typically 7 to 14 business days. You get a tracking number as soon as it leaves.
Brush purple. Rinse brighter.
30 days to change your mind.
90 tablets for $29.99. Chew, brush, rinse.
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